
A coastal progressive governor with a record of lockdowns, high taxes, and woke rhetoric is quietly being packaged as the Democrats’ great hope to stop Trump’s America First agenda in 2028.
Story Highlights
- Gavin Newsom is being framed as the Democrats’ early 2028 frontrunner despite California’s deep problems.
- Media, party insiders, and prediction markets are driving his rise more than grassroots enthusiasm.
- His “Resistance” brand targets Trump-style conservatism and traditional values on crime, culture, and family.
- Newsom’s California model could become the left’s national blueprint if conservatives underestimate him.
How a California Progressive Became the Left’s 2028 Hope
Gavin Newsom’s path from San Francisco politics to informal 2028 frontrunner runs straight through California’s experiment in progressive governance and the Democratic Party’s internal chaos. He moved from city supervisor to mayor, then lieutenant governor, and finally governor, all while embracing policies that helped make California a global symbol of overregulation, high costs, and aggressive social experimentation. Yet for a fractured Democratic Party still obsessed with opposing Trump, party elites increasingly see Newsom as their most useful political weapon.
Democratic strategists and media allies elevate Newsom not because his record is broadly popular, but because he fits a role they desperately need filled. The party remains split between an activist left that wants democratic socialism and sweeping structural reforms, and an establishment wing that clings to technocratic Obama–Biden liberalism. Neither camp trusts the other with the nomination. That stalemate makes a telegenic “Resistance” figure like Newsom, who can speak to both sides, look safer than he should in an open primary.
Lockdowns, Culture Wars, and the Making of a “Resistance” Star
Newsom’s national profile exploded during the COVID era, when he imposed some of the country’s strictest restrictions, then survived a Republican-backed recall effort. While many Americans saw his approach as heavy-handed and economically destructive, Democratic media used the episode to cast him as a fearless foil to red-state governors and to Trump’s push to reopen and restore normal life. That recall win became a central part of his brand: a blue-state executive who could take direct fire from conservatives and still hold power.
After that, Newsom aggressively nationalized his governorship. He bought television ads and billboards attacking policies in conservative states on issues like abortion and guns, even inviting residents to “come to California” for progressive refuge. These moves did little to fix homelessness, crime, or affordability back home, but they made him a favorite guest on liberal cable shows. To Democratic activists, he looked like a fighter eager to confront Trumpism on their preferred battlefield: national media and the culture war.
Polls, Prediction Markets, and the Manufactured Frontrunner Narrative
Following the 2024 election and the political fading of Joe Biden, Washington’s attention turned instantly to who could lead Democrats against Trump’s revived America First movement in 2028. With Kamala Harris weakened by poor approval and lackluster performance, donors and pundits began shopping for alternatives. Polling from outfits like Economist/YouGov showed the share of Democrats open to Newsom rising quickly, and prediction markets placed him at or near the top of the projected 2028 field, reinforcing a narrative that he was the party’s inevitable choice.
Opinion writers and podcasts then amplified those numbers into a story line: Newsom is the early favorite because he bridges factions and knows how to attack Republicans on television. Outlets like The Liberal Patriot argued that the party’s internal splintering makes a non-factional “Resistance” candidate the logical winner. Columnists at major papers debated whether he is a genuine frontrunner or just a media creation, but the repeated labeling alone helped lock in his status. For conservatives, the pattern is familiar: elite framing creates momentum long before voters weigh in.
“Culturally Normal” Rhetoric and the Real Stakes for Conservatives
Newsom now markets himself as a progressive who wants Democrats to sound “more culturally normal,” an admission that left-wing rhetoric on crime, drugs, gender ideology, and identity politics has alienated working-class and moderate voters. He does not renounce the underlying policies; instead, he urges friendlier language and smoother packaging. That approach signals where national Democrats may head if he prevails: keep the same California-style agenda while softening the tone enough to peel away uneasy suburban and swing voters from the conservative camp.
How Gavin Newsom Became the Democrats’ 2028 Frontrunner | The Ezra Klein… https://t.co/I8tz3cO2Y1 via @YouTube
— citizensJournal (@newDemocracy7) December 10, 2025
For Trump supporters and constitutional conservatives, the risk is straightforward. If Newsom becomes the 2028 nominee, the California model of high taxes, expansive regulation, and cultural leftism would be offered as the country’s blueprint, wrapped in polished rhetoric about normalcy and democracy. His rise is a reminder that the left is already planning its next standard-bearer. Exposing the real results of his governance—on public safety, family stability, cost of living, and individual liberty—will be essential if America is to avoid turning the nation into California on a national scale.
Sources:
Gavin Newsom Is the Early Democratic Frontrunner for a Reason
Newsom 2028? LA Times Columnists Debate Whether He Is a Frontrunner or a Flash in the Pan










